- Product
PSB Labs
Methodology mixology
Creating an unfair advantage for brands by extracting surprises from unfiltered stories and messy consumer choices.
Narrative Intelligence
Extract metrics from conversational surveys you can analyze from any angle
Sort it
Unstructured Analytics
Uncover insights your competitors miss from unprompted, publicly available data
Solve it
Numbers that do the talking
Key Stats
choice models
120
choice models built in the past two years
purpose-built models
7
unique models, purpose-built to solve real client problems
social impressions
933m+
social media impressions analyzed
unstructured data
85%
of world's data is unstructured (on average)